With constant tales of people either (1) getting hired because their online presence is so phenomenal or (2) posting stupid things and getting caught, there’s no doubt that social media is factoring into the hiring process.

But it’s not always simple for HR. Chris Penttilla (@workplacediva) writes on Entrepreneur.com:

Social media sites have become an integral piece of the hiring puzzle; it’s how to leverage these sites most effectively as a recruiting tool that has companies scrambling.

Add corporate confusion to the already blurry professional/personal line in social media, and you’ve got yourself a real HR conundrum.